CeCe Sammy

Sammy has also recently worked as a vocal coach on films such as the Idris Elba-directed YARDIE and Gurinder Chadha’s Blinded by the Light.

In 2018, Sammy launched a new music therapy initiative called ‘The Power of Muzik’, which empowers and inspires young people going through hard times. The Power of Muzik uses music therapy techniques and powerful messaging within their music to educate young people, and have worked with the likes of Vanessa Feltz, Ben Ofoedu, Diana Vickers, Mo Jamil and more.

As part of the initiative, Sammy formed a collective of singers who have performed at top UK music events throughout 2018. These performances have included the national UK STEPS tour, Brighton Pride, Fusion Festival and more.

Sammy will be releasing a vocal coaching book, titled ‘The Power Of Music – Find Your Voice’, in 2019.

In 2017, Sammy worked with manufacturer VTech to launch the Kidi Super Star, a karaoke microphone and stand which reduces the vocals on any song. The system features coaching from Sammy.

CeCe Sammy is a British vocal and performance coach, known for her TV appearances and behind the scenes contributions as a vocal coach, judge, talent scout, advisor and trouble-shooter on various music and entertainment shows such as Pop Idol, S Club Search, The X Factor: Battle of the Stars, Just the Two of Us, Your Face Sounds Familiar Georgia, VH1's Make or Break: The Linda Perry Project, The Voice UK, ITV series Get Your Act Together, Gareth Malone 's BAFTA award-winning TV series The Choir, 'E! Entertainment in the US, American Idol and America's Got Talent. In 2016, she was the chairperson of the British jury for Eurovision Song Contest 2016; the following year Sammy acted as the judge for the Eurovision: You Decide 2017. In 2017, CeCe Sammy was the Series Head Vocal Coach on BBC One's' Let's Sing and Dance for Comic Relief, worked on the making/selling of the music programme Pitch Battle to the BBC and rounded off the year as Head Vocal Coach on BBC One's new singing show All Together Now.

In 2015, Sammy worked as a vocal coach on new ITV series Get Your Act Together. She has been a regular talent consultant for American Idol and America's Got Talent. She also was the official vocal coach for 2015 Dubai Music Week.

In 2014 and 2015, Sammy appeared as head vocal coach and judge on the second and third seasons of Endemol's Your Face Sounds Familiar Georgia. She once again reprised the role as vocal judge for a select number of episodes during the fourth season which started in May 2015.

In 2010, Sammy founded an artist development and music management company with legendary artist manager Frank DiLeo. CCA Entertainment operates between London and Los Angeles.

CeCe made a guest appearance on ITV's Dancing on Ice in early 2009, where she was seen helping one of the groups that were selected to skate and sing at the same time. She has also appeared as a guest on television and in documentaries, including The Wright Stuff, GMTV, BBC Breakfast, Let Me Entertain You, The Xtra Factor.

In 2007 she was a judge on BBC Radio 3's Choir of the Year competition. CeCe was one of Bruno Tonioli's panelists on BBC One's DanceX.

She appeared on the television series Pop Idol as a vocal coach and was a judge on the BBC's celebrity duet show Just the Two of Us in 2006 and 2007 along with Stewart Copeland and Tito Jackson.

Sammy appeared in the BBC TV documentary Be My Baby - The Girl Group Story which aired in August 2006. The show covered the history of girl groups, focusing specifically on The Supremes, The Three Degrees, Sister Sledge, Bananarama, The Bangles and the Spice Girls.