Heriberto Félix Guerra

In January 2011, the North suffered an unusual drop in temperatures due to intense polar fronts that damaged thousands of hectares of crops in the states of Sonora, Sinaloa, Chihuahua and Durango. Temperatures generated such anomalies were the lowest recorded in the last 20 years. The situation was serious because the states of Sonora and Sinaloa received damage themselves jeopardized the supply of corn in the rest of the country, and therefore the price. That is why it was considered a great success reseeding of about 300 thousand hectares of corn and a hundred thousand of sorghum in those states, both measurable success by the number of hectares of crops and restored by the time that the problem was solved (only one month). The contingency was resolved overcome not only ensuring supply and price of these inputs, but providing jobs through Temporary Employment Program Emerging more than 100,000 laborers both the affected states like Oaxaca, Hidalgo, San Luis Potosi, Veracruz, and other parts of the country.

On the instructions of President Calderon, Heriberto Félix Guerra coordinated the assessment of damage caused by Hurricane Alex, which hit with heavy rains in the states of Coahuila, Nuevo Leon and Tamaulipas (northeastern Mexico) in July 2010. To measure the phenomenon in a comparative way, Hurricane Gilbert struck the region in 1988 resulting in 280mm of water in 24 hours, while Alex generated 446.5mm in the same amount of time. As a first action, "All Mexico with the North" was implemented and made available to the 32 delegations of SEDESOL in the country to collect food from citizens who supported individuals in the north of the country. Moreover, in coordination with the governments of the three states, the damage to public property and affected domestic conditions was assessed to enable the commencement of refund cooperation schemes, highlighting the vouchers for replacing household goods benefiting families who had lost everything because of the floods. After the passage of the meteor, appliances were delivered to 15,847 families.

On December 9 of 2009 , he was appointed by President Felipe Calderon Hinojosa Social Development Secretary following the appointment of his predecessor Ernesto Cordero Arroyo in the holder by Ministry of Finance and Public Credit. To fulfill its goals, has involved the civil society so as to meet the objectives faster with the participation of concerned citizens and beneficiaries of such programs and actions. Shows a special interest in programs that seek to engage society to eradicate food poverty in the country. In the care of natural disasters is where else has shown its ability to agree with political actors of different parties, and their ability to organize citizens to finish faster with its affectations. That is why President Calderon has named coordinator of federal actions in contingencies caused by Hurricane Alex (2010), the Hurricane Karl (2010), and the unusual frost in the northwest of the country (2011).

After a wave citizen who was a surprise to some leaders of the PAN in Sinaloa, Heriberto Félix Guerra wins the nomination of that political institution as a candidate for governor. The early start to the season surveys estimated a 67% preference for the then ruling Institutional Revolutionary Party (PRI), and only 17% for the PAN. The intense process that enthusiastically joined citizens and business sectors traditionally apathetic to political participation, culminating in their defeat by Jesus Aguilar Padilla (PRI) by 1.2 percentage points, or about 11,300 votes. In 2006 he was nominated by the National Action Party as a candidate for Senator of the Republic, being elected by the principle of first minority.

On September 1 of 2006 takes oath as Senator of the Republic at the beginning of the first minority by the state of Sinaloa. During his assignment in the Senate, was vice president of 12 legislative committees, noting among other things, the proposed creation of a National Fund for the Prevention of Disasters caused by natural phenomena which would have resources to avoid possible adverse effects of the natural phenomena rather than simply erogarlos in its remediation. In December 2006, calls for popular representation license in order to accept the post of Secretary for Small and Medium Enterprises of the Ministry of Economy, thereby taking the alternate protest Maria Serrano Serrano.

His first contact with public life by the side of institutions, is when at the request of the private and business organizations, the governor of Sinaloa Siegfried Juan Millán (PRI) invites him in 1999 to serve as Secretary of Economic Development in the state. In its management created the Investment Promotion Unit, System Business Fast Opening (SARE), and Business Management Unit Quick (URGE), schemes that were replicated in other states. Along with state business organizations, created the Sinaloa Fund (FOSIN) to support SMEs, proposed and lobbied Management Act State Enterprise to promote job creation through investment promotion. He was also creator of the "Made in Sinaloa" to position and differentiate the quality of the products of the company at national and international level. Nationally, he was president of the Mexican Association of Secretaries of Economic Development (AMSDE) for 3 consecutive terms. It was there that he sought in Congress to strengthen the SME Fund. He resigned in May 2004 to be invited to seek nomination as a candidate city to Sinaloa state governor by the National Action Party. Heriberto Félix Guerra has been mentioned since 2009 as a character with the potential to compete for the PAN candidacy for the presidency.

In 1986 began his business career in which he has had the opportunity to participate in various companies in the sectors of construction, housing and food.

Jesús Heriberto Félix Guerra (born 12 March 1962) is a Mexican economist and entrepreneur invited to the policy since 2004, a supporter of the National Action Party. He graduated in economics from the Instituto Tecnológico y de Estudios Superiores de Monterrey. He served as Secretary of Social Development of Mexico by appointment of then President Felipe Calderon Hinojosa since December 9 of 2009 to November 30 of 2012.