J. Ivy

In addition to his voice, Ivy has been a featured in numerous ads and served as a spokesperson for national corporate initiatives. He has been a model for both Mecca and LRG’s national print-ads as well as a spokesperson for Ford Urban.com alongside Tarrey Torae, Rocsi from BET's 106 & Park and MTV’s VJ Sway Calloway.

J. Ivy was the sole voice and face in Verizon’s History in the Making Campaign, which earned him a Gold Clio Award for the campaign's commercial, which was shown in movie theaters nationwide. This campaign was directed by Bob Giraldi, who directed Michael Jackson's "Beat It." J. Ivy's musical endorsements have also included extensive work with Allstate Insurance’s Beyond February initiative. J. Ivy's voice has also been heard on 2013 Benjamin Moore & Co. Paint Commercial, 2013–15 Nissan Commercials, HBO Boxing, Monday Night Football, CBS Sports, MTV’s Who's Got Game, and in the 2009 and 2011 NFL seasons, he was featured on the introduction for the entire season of NBC’s Sunday Night Football alongside Faith Hill.

In 2017 J. Ivy released his third studio album, "My Daddy's Records", an album created for his book "Dear Father: Breaking the Cycle of Pain."

In 2014 J. Ivy released a mixtape titled, "Diggin' in the Papes Vol.1", which features a host of collaborative records Ivy has created with Hip-Hop artist and producers like Crooked I, The Cool Kids, Ski Beatz, Slum Village, Carl Thomas, Tall Black Guy, and more.

In 2012, J. Ivy followed up his album "HERE I AM" with the release of his book "HERE I AM: Then & Now," a compilation of the album's lyrics, stories regarding the inspiration for the album, and additional poetry. In January 2014 J. Ivy inked a book deal with Beyond Words Publishing, an imprint of Atria Books & Simon & Schuster, for the January 2015 release of his new book "Dear Father: Breaking the Cycle of Pain", which is based on J. Ivy's poem "Dear Father" (as seen on HBO Def Poetry).

J. Ivy supports programs that bring arts into the school system. He is a regular performer in Chicago Public Schools. J. Ivy was a guest speaker/performer at Deepak Chopra's 2012 Annual Sages & Scientists Symposium and was the official MC for the 2013 & 2014 edition. Additionally, J. Ivy has conducted poetry workshops and given performances for Reading Is Fundamental, The Kanye West Foundation, and Steve Harvey's Mentoring Camp For Young Men, where he presented his Dear Father Initiative, which teaches the power of forgiveness and promotes social emotional healing through the exercise of writing and journaling.

His distinct hip-hop poetic style caught the attention of many who were not accustomed to hearing poetry incorporated into music in this manner which led him to collaborating with many artists including John Legend, Estelle, Slum Village, Maurice Brown, Smoke DZA, and more. On October 26, 2010, J. Ivy released his second studio album "HERE I AM", which features guest artists Abiodun Oyewole of The Last Poets, Jessica Care Moore, Jesse Boykins III, Blitz the Ambassador, Chris Rob, Amanda Seales, Mikkey Halsted, and more.

After dating for six years, J. Ivy married singer-songwriter Tarrey Torae, on September 4, 2005, in Chicago, Illinois.

J. Ivy has appeared on many programs and series, including: ER, The Martha Stewart Show, ABC's BCS Selection Show, ABC's All-America Team Show, ABC's FedEx Orange Bowl Championship Game, ABC's Monday Night Football, ABC's NBA Finals, Russell Simmons' Def Poetry Jam on HBO, HBO's Bob Costas Now, HBO Boxing, MTV's Who's Got Game, MTV's 2004 New Year's Eve Bash (2004), MTV's Black History Month Special (2004), MTV's My Block, VH-1's Best Year Ever (2005), B.E.T.'s Lyric Café, BET's Black Carpet Series, B.E.T.'s Harlem Nights, the independent film, Backstabbers (1999), ESPN's 2015 Scripps National Spelling Bee, and B.E.T.'s "Ali: The People's Champ, which won a NAACP Image Award. In 2018 Ivy's national T.V. commercial for AARP premiered on Super Bowl Sunday during the episode of NBC's This Is Us and has run through 2019. In January of 2019 J. Ivy wrote for, starred in, and narrated B.E.T.'s documentary "Martin: The Legacy of a King." He was also featured in Episode 1 of AMC's [1] "Hip-Hop: The Songs that Shook America."

J. Ivy attended Illinois State University, where he became known on campus as "The Poet" and delved deeper into the art form. After college, J. Ivy returned to Chicago and frequently performed on the local arts circuit. As his popularity grew, J. Ivy was featured several times on Chicago's WGCI radio station and later became the host of "Rituals," (from 1997 to 2000) the most popular poetry night in Chicago and perhaps the nation at that time. He was eventually asked to come on Russell Simmons' HBO Def Poetry Jam. He received a standing ovation for his performance of "I Need to Write" and was invited back for two encore appearances in later seasons where he performed his signature poems "Dear Father" and "Never Let Me Down."

J. Ivy (born March 3, 1976 as James Ivy Richardson II) is an American performance poet, spoken word artist, recording artist, song writer and author. He is a three-time HBO Def Poet and is known for his performance on Kanye West’s Grammy Award winning debut album The College Dropout, which featured him on the song "Never Let Me Down" along with Jay-Z. He received an NAACP Image Award for his writing and on-camera narration of the BET documentary Muhammad Ali: The People's Champ.

J. Ivy was born March 3, 1976 as James Ivy Richardson II in Chicago, Illinois to James Ivy Richardson Sr. and Pamela Richardson. His father was a Disc Jockey and On-Air Personality, who went by the name Jim Richards. Jim Richards' highlights included hosting the morning hour show on Chicago's popular radio station WVON, and his mother was a registered nurse.