Natallia Eismant

On 21 June 2021, the U.S. Treasury added Eismant to its Specially Designated Nationals and Blocked Persons List.

In office she made several controversial statements. In 2019, she advocated dictatorship, claiming it to be "Belarusian brand". She said that dictatorship is "order, discipline and absolutely normal calm life". In 2020, she claimed that the lack of measures to prevent the spread of COVID-19 pandemic was a thoughtful measure of Lukashenko. On 23 September 2020, Eismant misinformed journalists about the inauguration of Lukashenko: she told that the journalists will be "surely informed" about the inauguration, but they learned about the event from the state TV news after the inauguration was held. In November 2021, she voiced a completely different version about content of a phone conversation between Alexander Lukashenko and Angela Merkel which was later disproved by the German authorities.

On 6 November 2020, the Council of the European Union included Natallia Eismant in the list of persons and entities subject to restrictive measures set out in Annex I to Regulation (EC) No 765/2006. Her public statements defending Lukashenko and criticizing opposition activists and peaceful protesters were considered as "seriously undermining democracy and the rule of law in Belarus". She was banned from visiting European Union and her assets in EU were frozen. Eismant was also sanctioned by the United Kingdom, and Canada. On 24 November, Iceland, Liechtenstein, Norway, North Macedonia, Montenegro and Albania aligned themselves with the November EU sanctions against 15 Belarusian individuals, while Switzerland did the same on 11 December.

In 2014, Natallia Eismant was appointed press secretary of the President of Belarus Alexander Lukashenko. Circumstances of her promotion are unknown. One source claimed that she was introduced to Lukashenko by the beauty queen Daria Shmanai, who accompanied the president. Fashion designer Sasha Varlamov claimed that the sister-in-law Hanna Eismant introduced Natallia to Lukashenko. In 2018, her husband Ivan Eismant was appointed the head of the National State Television and Radio Company.

Her maiden name was Selyun. She graduated from Minsk State Musical College and Belarusian State Academy of Arts (drama and cinema actress). She worked in Belarusian Musical Theatre for some time. In 2006, she started working as a host on state-owned National TV as Natalya Kirsanava, which is believed to be a pseudonym. She hosted several news programs. While working on national TV, she met and married crime news host Ivan Eismant.

Natallia Mikalayeŭna Eismant (Natalia Nikolayevna Eismont, née Selyun; Belarusian: Наталля Мікалаеўна Эйсмант; Russian: Наталья Николаевна Эйсмонт; born 16 February 1984) is a press secretary of Belarusian president Alexander Lukashenko.