William A. Wilson (folklorist)

Wilson chaired the English department at BYU from 1985 to 1991. When he returned to BYU in 1985, he began organizing a new folklore archive, using the method he had developed at Utah State University. The archive began with papers that students wrote for Wilson, John Sorenson, an anthropologist, and Thomas E. Cheney, another folklorist. The collection's papers report on legends, beliefs, jokes, songs, and material culture popular with Mormons and/or in the Intermountain West. The first permanent archivist was hired in 1995, and the collection became part of the Harold B. Lee Library's collection when Wilson retired. In 1999, the collection officially became part of the L. Tom Perry Special Collections division of the library, and is called the William A. Wilson Folklore Archives.

Wilson worked as the director of the folklore program and archives at Utah State University from 1978 to 1985, expanding and formalizing the collection that Austin E. and Alta S. Fife started. While working as director of the archive, he and Barbara Walker (then Garrett) established a taxonomy for archiving folk materials, which he developed from Jan Harold Brunvand’s system printed in The Study of American Folklore. Wilson's new system is infinitely expandable, allowing for additional classifications within classifications. Wilson also worked to expand undergraduate courses, and helped to enable a new master's program: American studies with an emphasis in folklore. While working at Utah State University, Wilson directed the Fife Folklore Conference, which was becoming more and more popular.

Wilson revitalized the Folklore Society of Utah in the 1970s by holding meetings with the Utah State Historical Society. He gave lectures to various societies and "anyone who would listen" about the importance of folklore studies. From 1976 to 1984, Wilson chaired the Folk Arts Panel on the Board of the Utah Arts Council. He served on the National Endowment for the Arts Folk Arts Panel for four years in the 1980s, during which he applied for and received funding for an annual Cowboy Poetry Gathering in Elko, Nevada. Wilson was the Director of the Redd Center for Western Studies, and in 1990 he received the title of Humanities Professor of Folklore and Literature. He edited Western Folklore from 1979 to 1983, with the goal of publishing articles that the average college student could understand. He taught many current Mormon folklorists, and a recent book on Mormon folklore was dedicated to him.

Wilson discovered Mormon folklore studies when he reviewed Saints of Sage and Saddle by Austin E. and Alta S. Fife for a class, and took an interest in Mormon folklore. He wrote an article on Three Nephites stories in 1969, surprising Dorson with his ability to collect Mormon folklore in Indiana, outside of the Mountain states. In his later research on the Three Nephites, Wilson stated that the persistence of the stories showed how Mormons believe in a personal and benevolent God. While at first Wilson focused on supernatural tales and legends, he worked to extend folklore studies in Mormondom to include everyday life.

In 1967, Wilson resumed teaching at BYU and developed thyroid cancer, undergoing five surgeries to keep the cancer at bay. In 1973, he took a leave of absence from BYU to complete his dissertation in 1974.

Wilson earned a National Defense Language Scholarship, which helped fund his studies at Indiana University. Under the scholarship, he studied Estonian and Finnish. From 1965 to 1966, Wilson received a Fulbright grant to study in the cultural history of Finland. He studied in the library of the Finnish Literature Society, taking special interest in the German philosopher Johann Gottfried Herder's idea that the soul of a culture could be seen through its folklore. Richard Dorson, the director of folklore studies and Wilson's mentor, approved Wilson's dissertation topic, which was the political use of The Kalevala to instill nationalism. Felix J. Oinas chaired Wilson's dissertation committee.

While in Finland, he gained an appreciation for Finnish culture, especially the collection of epic poetry, The Kalevala. As a missionary, he met Hannele Blomqvist who was serving as a sister missionary. They studied at BYU together and were married in the Salt Lake Temple on May 31, 1957. They had four children together.

William Albert Wilson was born in Tremonton, Utah, to Bill Wilson, who worked as a railroad foreman for Union Pacific, and Lucile Wilson. He grew up in Downey, Idaho, a small, close-knit community. He was best friends with Eugene England. He became the first of his family to attend university when he enrolled at Brigham Young University (BYU) in 1951. He served a mission for the Church of Jesus Christ of Latter-day Saints in Finland in 1953.

William Albert "Bert" Wilson (September 23, 1933 – April 25, 2016) was a scholar of Mormon folklore. The "father of Mormon folklore" helped found and organize folklore archives at both Utah State University (USU) and Brigham Young University (BYU). He directed the folklore archive at USU from 1978 to 1985, and chaired the English department at BYU from 1985 to 1991. He and his students collected jokes, legends, stories, songs, and other information to add to the Mormon folklore archives.