Xiao Zhan

In 2020, Xiao appeared in CCTV New Year's Gala for the first time, acting out a skit Like You Like Me alongside Xie Na.·

Xiao was named the promotional ambassador for the Beijing Television Spring Gala 2020.

In 2019, Xiao starred in the xianxia drama The Untamed, based on the novel Mo Dao Zu Shi, as one of the two male leads alongside Wang Yibo. He and Wang also released a duet titled "Unrestrained" for the drama. His portrayal of the carefree and unrestrained Wei Wuxian received positive reviews, which led to increased popularity for him. The series was also popular overseas, leading to increased global recognition for the actor. The same year, he played the protagonist Zhang Xiaofan in the film Jade Dynasty, adapted from the xianxia novel Zhu Xian. The film topped the China box office on its day of release, and had a total box office revenue of more than 400 million yuan in 18 days of screening. In Thailand, the film set a new record as the highest-grossing Chinese language movie in 10 years. Xiao featured as a spy in the historical drama Joy of Life and sung the ending theme song " Remaining Years". In September, it was announced that he had established his own studio, "XZ Studio".

Xiao has become one of the most in demand endorsers following the success of The Untamed. His endorsements range from beverage and washing products, to jewelry and fashion magazines; with most of them breaking their previous sales record. After he was appointed as the brand endorser for Estée Lauder's fragrance and beauty line, the brand's sales record reportedly surpassed last year single day's record, as well as topping the most popular Chinese brands list for 11:11 and Black Friday 2019. Forbes China listed him under their 30 Under 30 Asia 2019 list which consisted of 30 influential people under 30 years old who have had a substantial effect in their fields.

The actor-singer has been topping various charts for consecutive weeks and months since his breakthrough. He topped the R3 index celebrity ranking from August to November 2019; and the Star Fashion Value by Sina Fashion in August and October 2019. He also topped Ai Man's Data Star's Business Value list for the month of September to November. He ranked 1st for the TCCAsia's Most Handsome Faces in Asia 2019 list.

In 2018, he starred in the historical romance web drama Oh! My Emperor. The series was well-received for its comedic and romantic storyline, and Xiao earned recognition with his role as a domineering yet gentle prince. He sang a soundtrack for the drama, titled "Stepping on Shadows". The same year, he starred in the fantasy action drama Battle Through the Heavens, as well as historical drama The Wolf.

In 2016, Xiao made his acting debut in the fantasy web drama Super Star Academy where he played the leading role. The same year, he played a minor role in the time-travel romance drama Shuttle Love Millennium.

In 2015, Xiao Zhan participated in the reality program X-Fire where he trained to be an idol alongside 15 other trainees. He also participated in recording the program Teen Channel by Tencent. His first performance stage was at the 2016 Zhejiang TV New Year Concert, where he performed the single "Freeze" as well as the theme song "Be A Man" alongside his teammates. He debuted alongside eight other trainees in the idol group X Nine in 2016, taking on the position of main vocal. X Nine released their first mini album X Jiu in September 2016.

Xiao Zhan (Chinese: 肖战  ; pinyin: Xiāo Zhàn, born 5 October 1991), also known as Sean Xiao, is a Chinese actor and singer. He is a member of the male idol group X Nine. Xiao received recognition for his roles in the dramas Oh! My Emperor (2018) and The Untamed (2019).

Xiao Zhan was born on 5 October 1991 in Chongqing, China. Since he was young, he learnt drawing and violin. He studied at Modern International Art Design Academy of CTBU (Chongqing Technology and Business University). During his university days, he was in the choir team. He worked as a photographer and graphic designer prior to his debut.